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Radio & TV Advertising

Many businesses believe that integrating a campaign using TV, radio, and print advertising is beyond their budget. This may be true for national advertising, but advertising using local targeted stations, publications, targeted mail lists, and–especially–local cable television can be surprisingly affordable. Combined with the right integrated marketing campaign and the right target audience, even micro-business owners will find that TV, print, and radio advertising can in fact be combined with other medium in order to deliver more customers than any other campaign approach. The key is to have a clear understanding of the market and to drive interested listeners to a location, telephone number, or website where visits and lead data can be captured. So there’s no need to think you can only implement print advertising–ColorPage can integrate radio and TV advertising into your campaign effectively, efficiently, and affordably.

Listen and View These Samples from Our Portfolio!

Radio

Campaign: Herzog’s/Benjamin Moore Paint – “Colors You Choose Matter” Campaign
Length: 60 second spot
Production: ColorPage – Kingston NY, WKZE – Red Hook, NYpplAllison – Interior Decorator – Kingston, NY

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Bill – Paint Department – Latham, NY

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John – Paint & Decorating Center – Latham, NY

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Christine – Interior Decorator – Poughkeepsie/Fishkill, NY

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Jeff – General Manager – Poughkeepsie/Fishkill, NY

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Jessica – Interior Decorator – Latham, NY

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Liliana – Interior Decorator – Kingston, NY

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Mike – Paint Department – Kingston, NY

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Jeff – Commercial & Industrial Sales – Albany, NY

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Radio

Campaign:Country Cupboards
Length: 30 second spot
Production: WDST – Woodstock, NY
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Radio

Campaign:Herzog’s Home & Paint Centers Spring Sale
Length: 60 second spot
Production: WDST – Woodstock, NY
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Radio

Campaign:Kosco – Free Inspection
Length: 60 second spot
Production: WDST – Woodstock, NY
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Radio

Campaign:Herzog’s Home & Paint Centers – Great Summer Garden Event
Length: 30 second spot
Production: WDST – Woodstock, NY
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Radio

Campaign:Kingston Plaza – Shop the Plaza
Length: 30 second spot
Production: WDST – Woodstock, NY
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Radio

Campaign: Earn More On Your Money

Length: 30 second spot

Radio Script Style: Two person narrative (professional and employee); music

Production: WDST – Woodstock, NY

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Television Commercial

Length: 30 second spot

TV Style: Animation with employee narrative; music

Production: ColorPage Studio – Kingston, NY

Herzog’s Arbor Coat Commercial
Free Silvertip Brush

 

Television Commercial

Length: 30 second spot

TV Style: Animation with employee narrative; music

Production: ColorPage Studio – Kingston, NY

Rondout Commercial
We have Money to Lend

 

 

Webmercial

Length: 30 second spot

TV Style: Video; Animation with narrative

Production: ColorPage Studio – Kingston, NY

Rondout Webmercial
Your Dream, Your Success

 

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